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Why I Still Use Windows; an editorial
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| Sun, Oct 14 2012 | 9:48AM | Filed under: Editorial| PermaLink |
Posted by: STAFF
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But what about the publishers who desire huge short-term sales figures? You might have noticed the countless cries for titles which are more challenging and appeal to somewhat of a niche audience. The logic should be simple: some people desire alternatives to what you produce. You are able to make a lot of money on niche content with a long shelf life. Of course I am not stupid publishers do not care too much about long-term sales because of their reliance on quarterly financial reports. They need to justify their work to their investors and big sales figures provide that validation."
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FULL STORY @
PCPER.COM
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