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Gigabyte strengthening high-end gaming brand recognition by uniting Aorus - PCSTATS.com Gigabyte strengthening high-end gaming brand recognition by uniting Aorus
Fri, Jun 02 2017 | 3:07PM | Filed under: Business / Industry| PermaLink Posted by: STAFF

The gaming market has gradually grown to become a new battlefield among IT vendors thanks to related products' rising demand and high profitability. Many vendors have created a new sub-brand to simplify their gaming product lines and raise their recognition in the market. Seeing the trend, Gigabyte also established the Aorus brand a few years ago to represent its top-end gaming devices, but has recently made some change to the brand's operation.

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