With their DirectCU II version AMD shows its first high end AMD
graphics card with a triple slot cooler. Until today only Gainward
with their GLH series (Goes Like Hell) was known for their huge triple
slot coolers but now also ASUS has such a monster in its portfolio.
But overworking only the cooler would have been too easy. ASUS
provided this card also with their own power design which is an
indicator for good overclockability.
Any major computer upgrade generally requires a full software reinstall too. No so if you heed the advice in the guide to Upgrading a Motherboard without Reinstalling. PCSTATS Tips