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In response to rising DDR prices, motherboard makers Gigabyte Technology and Micro-Star International (MSI) both launched cheaper SDRAM boards, based on the SiS645 discrete chipset from Silicon Integrated Systems (SiS), for the low-price market. Previously, affected by the expensive DDR price, Intel also introduced an SDRAM-based, updated 845S chipset to boost sales.
The SiS645 supports both the DDR and SDRAM platforms, but motherboard companies tended to design their SiS645-based products as DDR boards for a better marketing niche. However, the climbing memory price has hampered the sales of DDR/P4 boards, especially as P4 motherboards are generally more expensive than other products, manufacturers said.
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