I guess I was a bit slow on the ilovebees
thing yesterday, here might be an answer...
Last week, the Halo 2 trailer unspooled in movie theaters across the country.
Besides eliciting loud cheers from gamers, the trailer also launched one of
the more baffling viral marketing campaigns in years.
The head-scratching began when observant gamers noticed that when the Xbox
logo appeared at the end of the trailer, the xbox.com URL at the bottom of the
screen was briefly replaced with "www.ilovebees.com." After double-checking
that someone hadn't laced their popcorn with mescaline, those who noticed the
switch went home and looked up the URL.
So does that mean Halo 2 is around the corner?