The Japanese watch company, Citizen, said it had created the world's first flexible digital clock.
"The clock is only three millimeters (0.12 inches) thick and offers better visibility from sharp angles and in poor visibility or high sunlight than existing models, Citizen Watch said Thursday. "It can be set along the walls of a building or on round pillars of train stations or offices, letting people check the time from widely different positions," said a spokesman for the company. The clock, measuring 53 by 130 centimeters (21.2 by 52 inches), displays time in black numbers using technology developed by E Ink of the United States. It consumes less power than conventional digital clocks, with its battery life 20 times longer. Citizen will start production of the clock early next year upon receiving orders with a price tag at $4,500 dollars each."