"The dual-format player will be able to play the Sony-backed Blu-ray discs and the Toshiba-led HD DVD discs. The introduction of two next-generation formats has split both the electronics industry and Hollywood film studios.

The player will be launched at the same time as a hybrid double-sided Blu-ray HD DVD disc, developed by Warner Bros. The Total HD discs and the LG player will both go on display at the Consumer Electronic's Show (CES) in Las Vegas that starts on 8 January. Both are able to store much more high-quality data, important for high definition images and high fidelity audio, and both use a blue laser to read information. However, the launch of the rival technologies has split the industries they serve."