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AMD Athlon Reaches Landmark 1GHz (full press release)
Date: Monday March 06, 2000
Category: Press Release
Manufacturer Link: AMD Discus -- BBS
AMD Athlon reaches landmark in PC industry as 1GHz is hit as AMD ships CPU to Compaq and Gateway.

SUNNYVALE, CA--March 6, 2000--AMD today reached a computer industry milestone, announcing commencement of shipments of 1GHz AMD Athlon™ processors. The first commercially available systems based on the 1GHz AMD Athlon processor will be available from Compaq Computer Corporation and Gateway.

"The commencement of commercial shipments of 1GHz AMD Athlon processors is a watershed event not only for AMD, but also for the personal computer industry," said W.J. Sanders III, chairman and chief executive officer of AMD. "Attaining the 1GHz performance mark has long been a paramount goal for producers of PC processors. Introduction of a PC processor capable of executing one billion clock cycles per second is our industry's equivalent of breaking the sound barrier. Just as the achievement of Chuck Yeager signaled the beginning of a new era in aviation, the 1GHz processor ushers in a new era of information technology. AMD plans to lead in the gigahertz era.

"Today's announcement validates our strategic investment in process technology, product development and productive capacity over the past several years. The 1GHz AMD Athlon processor would not have been possible without AMD's steadfast commitment. As always, our customers' success is our success. While this is a significant event for AMD, the real beneficiaries of our efforts are PC users everywhere," continued Sanders.

At 1GHz, the AMD Athlon processor offers business and power computer users blazing performance for the most highly demanding applications of today and tomorrow.

"Every schoolchild recognizes Neil Armstrong as the first man to walk on the moon, Roger Bannister as the first to run the four-minute mile, and Edmund Hillary as the first to scale Mt. Everest. Nobody remembers who got there second. Today's launch of the 1GHz AMD Athlon processor permanently secures AMD's place in the record books. In the nine months since it launched its first AMD Athlon processor, AMD has dramatically quickened the pace of performance improvement and permanently altered the competitive landscape in the microprocessor industry. Congratulations on a job well done," said Nathan Brookwood, principal analyst at Insight 64.

"The pioneering spirit that invigorates the computer industry is exemplified again today, as AMD and Compaq break the 1GHz frequency barrier. By announcing models of the Presario family that support the 1GHz AMD Athlon processor, we continue to enhance Compaq's image as an undisputed technology leader in the consumer PC environment," said Michael Larson, Senior Vice President and General Manager, Consumer Products Division, Compaq Computer Corporation.

"Gateway's systems developed around this new technology are available today and will help usher in a new era of computing possibilities," said Peter Ashkin, chief technology officer at Gateway. "The implications of AMD delivering an astounding 1GHz processor will be far reaching. Not only will the processor enable tremendous performance for the most processor-intensive applications available, but also it may drive the creation of new applications that can take advantage of speed and performance.

Pricing and Availability
AMD is currently shipping its 1GHz AMD Athlon processors priced at $1,299 in 1,000 unit quantities. AMD is also announcing the availability of 950MHz and 900MHz AMD Athlon processors. The 950MHz AMD Athlon processor is priced at $999 in 1,000 unit quantities. The 900MHz AMD Athlon processor is priced at $899 in 1,000 unit quantities.

AMD Athlon™ Processor Awards Around the World
The AMD Athlon processor and AMD Athlon processor-based systems have received more than 50 awards from countries spanning the continents. The following is a listing of the AMD Athlon processor and AMD Athlon processor-based system awards:

AMD Athlon Processor Awards

  • Analyst's Choice Award - Best PC Processor, Microprocessor Report, January 2000
  • Technical Excellence - Best Component (Hardware Category), PC Magazine, November 1999
  • CPU of the Year, Maximum PC, December 1999
  • Best Product of 1999 (Hardware), Windows NT Systems, January 2000
  • All-Star Award, Cadalyst, December 1999
  • Wired for 3D Editors' Choice, 3D Magazine, January 2000
  • Attaboy Award - Product of the Year, Houston Chronicle, December 1999
  • Technical Excellence - Best Component (Hardware Category), PC Magazine en Espanol, December 1999
  • Best Overall Product of the Year, PC Magazine (UK), December 1999
  • Best System Design - Processor, PC Magazine (UK), December 1999
  • Product of the Year, PC Expert (France), January 2000
  • Technical Excellence - Hardware and Component Category, PC Expert (France), January 2000
  • Year 2000 Star Product (New Technology Category), Info PC (France), January 2000
  • Overall Product of the Year, Info PC (France), January 2000
  • Editors' Choice, Generation PC (France), January 2000
  • Product of the Year, PC Compatibles (France), December 1999
  • Product of the Year - Processor, PC Direct (France), January 2000
  • Product of the Year 2000, PC Achat (France), January 2000
  • Product of the Year, PC World (Denmark), December 1999
  • Product of the Year, PC World (Norway), December 1999
  • Best CPU for Desktops, PC World Komputer (Poland), December 1999
  • Technology Product of the Year, PC Kurier (Poland), January 2000
  • Millennium Award, Personal Computer Magazine (The Netherlands), January 2000
  • Best of Comdex (Israel), December 1999
  • Best of World PC Expo 99 (Japan), Nikkei BYTE/Nikkei WinPC Magazine, September 1999
  • Hardware of the Year Award - Processors (Germany) PC Joker Magazine
  • Readers Choice Award (Poland), CHIP Magazine
  • Product of the Year Award (Finland), MikroPC, December 1999
  • Product of the Year Award - Processors (700MHz AMD Athlon processor) (Finland), Tietokone, December 1999
  • Best Product of 1999 (China), China Computerworld, January 2000
  • Top 10 IT Product in 1999 (China), China Computer Reseller Weekly, January 2000
  • Highly Recommended Hardware, eNet, January 2000
  • Upgrade Product of 1999 (Australia), Australian Personal Computer, November 1999
  • Trend Setting Hardware Technology (1.1GHz AMD Athlon technology demonstration), CHIP magazin, February 2000
  • Most Innovative Manufacturer (AMD for the AMD Athlon processor) (Germany), PC Direct, February 2000
  • Reader's Choice - Most Innovative Hardware (Germany), PC Shopping, February 2000
  • Reader's Choice - Company of the Year (AMD for the AMD Athlon processor (Germany), PC Shopping, February 2000
  • Innovation of the Year 99-00 Finalist (Germany), PC Professionell, February 2000
  • Grand Prix Award (Croatia), VIDI Magazine, February 2000
    -Best CPU - Hi-End Use (800MHz AMD Athlon processor)
    -Best CPU - Games (800MHz AMD Athlon processor)
    -Best CPU - Office Use (800MHz AMD Athlon processor)
  • AMD Athlon Processor-based System Awards
  • State-of-the-Art Desktop PC: Compaq Presario 5861, PC Computing, November 1999
  • Editors' Choice Award (Desktop PCs): TCE K7-600, Computer Reseller News, September 1999
  • #1 Midrange PC: Micro Express's MicroFlex-550B, PC World, January 2000
  • Best Hardware of 1999: Polywell Poly 800K7-700,, December 1999
  • System of the Year: CyberMax Enthusiast AP6 650 MHz AMD Athlon, Maximum PC, December 1999
  • Attaboy Award - Best Consumer PC: Compaq Presario 5900Z, Houston Chronicle, December 1999
  • Cadalyst Labs 5-Star (out of a possible 5 stars) Highly Recommended Workstation:
    -Polywell 800K7-6501 (650MHz AMD Athlon processor)
    -Sys Performance 600A (600MHz AMD Athlon processor)
    -Xi Computer 650K MTower SP (650MHz AMD Athlon processor)
  • Ultimate Game Machine (co-winner): Falcon Northwest Computers, Computer Gaming World, December 1999.

About the AMD Athlon Processor
The AMD Athlon processor is an x86-compatible, seventh-generation design featuring a superpipelined, nine-issue superscalar microarchitecture optimized for high clock frequency; the industry's first fully pipelined, superscalar floating point unit for x86 platforms; high-performance cache technology, including 128KB of on-chip level (L1) cache and a programmable, high-performance backside L2 cache interface; enhanced 3DNow!™ technology with 24 additional instructions designed to improve integer math calculations, data movement for Internet streaming, and DSP communications; and the AMD Athlon system bus - a 200MHz system interface based on the Alpha™ EV6 bus protocol with support for scalable multiprocessing. AMD Athlon processors are manufactured using AMD's aluminum 0.18-micron process technology in Fab 25 in Austin, Texas.

Cautionary Statement
This release contains forward-looking statements, which are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are generally preceded by words such as "plans," "expects," "believes," "anticipates" or "intends." Investors are cautioned that all forward-looking statements in this release involve risks and uncertainty that could cause actual results to differ materially from current expectations, including the risk that AMD will not achieve its plans for continued industry leadership in processor performance. We urge investors to review in detail the risks and uncertainties in the Company's filings with the United States Securities Exchange Commission.

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